Your digital marketing agency in Geneva

The example of Google Ads is to allow you to create targeted, paid advertisements that display on search results pages. This aims to generate qualified traffic, attract interested prospects and increase the visibility of the company, while providing opportunities for conversions and return on investment.

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Google & Social ADS

Google Ads offers different types of ads:

- Keyword-Based Search Ads

- Display ads are banner ads that appear on Google partner websites

- Retargeting ads which consists of targeting people who have already visited your website without converting.


Advertisers can target specific audiences based on interests, age, gender, and location.

Advertisers can increase their online visibility, increase traffic, and improve sales using in-depth targeting and tracking options.

Become visible online

Why use PAID ADVERTISEMENTS?

Since this is a significant budget, here are some reasons why it is worth adding paid ads to grow your business.


- 50% more conversions compared to SEO

- 79% of marketers say PPC (Pay Per Click) has generated ROI

- 97% search for local businesses on Google


Appear to your POTENTIAL CUSTOMERS

Gain visibility


Become more visible on search engines thanks to sponsored links that will allow you to reach more prospects.


Google & Social ads also allow you to quickly position yourself on a keyword, which is very useful when launching your new website, creating a new page on your site to promote a new product or service or quite simply when you decide to develop your digital strategy.


Sell more


- Increase your e-commerce sales with product ads


- Generate leads who are looking for your service


- Attract more people to your physical store


- Increase the number of calls to your business


Increase your brand awareness


- Reach as many people as possible who are potentially interested in your brand


- Advertise on a site with high authority


- Make your brand visible through video advertising on Youtube


Retarget your old users


Users came to your website and did not contact you? Don't wait for them to come back, go get them. It is now possible to create advertising campaigns to target these former visitors in order to encourage them to return to your site.

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4 features of EEVOLVE

Automated performance monitoring

Your performance will be monitored in real time and constantly optimized. An ad not performing well enough? One ad performs better than others? All of this is handled by artificial intelligence.

Fraud Prevention Clicks

24% of your budget will be wasted on unnecessary clicks. Either they are robots or the same IP address clicks several times. We configure our ads in such a way that your budget is not used for clicks that will not bring any profit.

Lower cost per click with AMP

AMP is a technology that reduces the loading time of a web page, making it more qualitative in the eyes of Google Ads, and therefore cheaper.

Texts and dynamic keywords

Imagine a page title that automatically adapts to the keyword used in each ad. This allows you to personalize the message and increase the conversion rate.

FAQ

  • When should I use online advertising?

    Online advertising called SEA can be used at any time: to promote a product, during events (Christmas, sales) or simply to retarget visitors.

  • Why are keywords important?

    Keywords are important because they help us understand what users are looking for and what content we need to provide and which words to position us to meet their needs. The keywords we choose help define your content strategy and the topics to include on your website.

  • Why advertise with Google Ads?

    Advertising allows you to reach your audience at the right time with Google Ads thanks to the retargeting that we put in place. We can also position you on the right keywords most used in your field and create sponsored links in order to be in the first search results.

  • What are the methods to advertise with Google Ads?

    It is possible to create advertisements on social networks, in search engines, links, positioning by keywords, videos, as well as advertisements to retarget former visitors.

  • Can I choose the target that I want to target on my advertisements?

    Of course, we can create segments so that ads only appear to qualified prospects or former visitors.